$80600 - $80600 Year
Monday to Friday
Day shift
Health insurance
Paid time off
Employee discount
Dental insurance
Vision insurance
401(k)
401(k) matching
Flexible schedule
Parental Leave
Tuition reimbursement
Flexible spending account
Retirement plan
Others
WHAT YOU WILL BE ACCOUNTABLE FOR
Understand the consumer, the category, and the brands’ high level strategies, goals, and unique differentiators
Leverage this knowledge to assist with the development and implementation of sponsorship activations / experiences that excite Urban Professional consumers, drive trial, and build memorable, talk-worthy brands
Significant collaboration with internal cross-functional stakeholders, external agencies, and IPA team members
Support the sponsorship relationships from the ground up
Develop grass roots campaigns that help support the ETHOS of the brand (including social media)
Serve as the IPA team expert on sponsorship activation planning and execution, bringing an innovative, best-in-class approach to all consumer experiences
Collaborate with internal stakeholders and agency partners to determine event objectives and strategies aligned to brand plans through an experiential activation lens.
Develop tactical sponsorship activation experiences and programs, including metrics and key performance indicators in collaboration with cross-functional team members.
CAN THIS BE YOUR FUTURE ROLE?
What is your experience with XM and Consumer activations?
What experience do you have in developing a true 360 degree OMI channel activation
ESSENTIAL EXPERIENCE, SKILLS AND KNOWLEDGE
3-5 years working in a related field, preferably event/experience marketing
Demonstrated experience in concepting and developing experiential brand programming is a strong plus
Demonstrated experience integrating physical and digital / interactive experiences is a strong plus
Demonstrated knowledge of digital marketing tactics including social media, interactive, personalization, mobile / digital, and / or AR and VR marketing
Plans, executes, and reports out on programs / initiatives, tracking, and deliverables thru a commercial and experiential (brand building) lens
Proactively addresses opportunities to work with colleagues, across departments, and with agency representatives
Bachelor’s Degree required - marketing specialization is a plus
Graduate Degree (MBA) and / or prior brand marketing experience in CPG category
BENEFICIAL
Specialized depth and / or breadth of expertise in marketing roles
Excellent project management and time management skills
WE ARE REYNOLDS AMERICAN—A member of the BRITISH AMERICAN TOBACCO GROUP
At Reynolds American, we are committed to our Purpose of creating A Better Tomorrow. This is what drives our people and our passion for innovation. See what is possible for you at REYNOLDS AMERICAN.
Global Top Employer with 53,000 British American Tobacco employees across more than 180 markets
Great Place to Work Certified
Brands sold in over 200 markets, made in 44 factories in 42 countries
Newly established Tech Hubs building world-class capabilities for innovation in four strategic locations
Diversity leader in the Financial Times and International Women’s Day Best Practice winner
Seal Award winner – one of 50 most sustainable companies
BELONGING, ACHIEVING, TOGETHER
Have you been on a career break for 18 months or longer? Are you ready to return to your career? If your answers to these questions is yes, we would love to hear from you. Regardless of why you took a break, we value you for all the skills you can bring to the workforce. Reignite your career, work flexibly, be part of a dynamic team and upskill yourself with on-the-job training and development support.
Collaboration, diversity and teamwork underpin everything we do here at Reynolds American. We know that collaborating with colleagues from different backgrounds is what makes us stronger and best prepared to meet our business goals. Come bring your difference!
SALARY AND BENEFITS OVERVIEW
Benefit Information
The following is a general summary of the competitive compensation and benefit plans we offer:
401(k) plan that offers opportunity to save on pre- and post-tax basis up to 50 percent of eligible compensation.
Company matches 100 percent of employee pre-tax/Roth (401k) contributions up to six percent
Company contributes an additional three percent to 401(k) whether employee participates or not
Comprehensive health- and welfare-benefits package (including medical, dental, vision, and prescription drugs)
Health Savings Account start-up contribution for employees who elect the high deductible health plan
Flexible spending accounts for both Health Care and Dependent Care allowing employee to use pre-tax dollars to pay for qualified expenses during the calendar year
Employee assistance program offering 8 free counselling sessions, per issue, each calendar year for employees and their dependents
Company paid life insurance of 1x annual base pay ($50,000 minimum)
Company paid accidental death or dismemberment insurance of 2x annual base pay ($50,000 minimum)
Voluntary insurances offered at group rates: employee and dependent life insurance, AD&D insurance, critical illness, accident coverage, disability buy-up, and auto & home insurance
Tuition reimbursement and student loan support
Dependent Scholarship Programs
Free confidential personal financial counselling service
On-site health centers and 24/7 fitness centers at certain company locations
A charitable giving matching grants program that enables employees to direct and double their donations to qualifying charitable organizations of their choice
Health-care concierge service
Volunteer service opportunities
Extensive training opportunities
Company vehicle for eligible employees
Mobile phone allowance for eligible employees
Paid Leave:
Sick and Personal Time (exempt employees may be excused with pay for brief absences; non-exempt employees receive up to 6 days)
Vacation (levels Below Senior Director receive 15 days (pro-rated during first year of service); Senior Director and Officers receive 25 days (pro-rated during first year of service)).
Holidays (Nine company recognized and two annual personal holidays to be used at the employee’s discretion)
Paid Parental Leave + temporary reduced work schedule opportunity
Funeral Leave
Short-Term Disability Leave
Long-Term Disability Leave
Jury Duty Leave
Military Leave
Released Time for Children’s Education
Community Outreach Leave
Other paid leave benefits, as required by state or local law
Our organization offers a level of challenge, responsibility, and creativity for motivated employees who want to grow their careers. We are also committed to employing a diverse workforce and valuing different perspectives, experiences, and talents to improve the company's potential for optimally achieving its business objectives!
Reynolds American Inc.and its affiliated companies is an Equal Opportunity/ Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or any other characteristic protected by applicable law. Only applicants requiring reasonable accommodation for any part of the application and hiring process should contact us directly via email atTalentAcquisition@RJRT.com.
Communication
Leadership
Teamwork
Interpersonal
Learning/adaptability
Self-management
Organizational
Computer
Problem solving
Open mindedness
Strong work ethic
technology
Others
3 years
5 years
Manufacturing
On going position
In-person